If there is one thing that determines the success of a business, it is how well it satisfies customers. JustFab is one company that is dedicated to satisfying as many customers as it can. Therefore, it has a wide variety of fashion items. This will provide a great shopping experience for both the fashion obsessed as well as the casual clothes shopper. JustFab provides people a platform to shop for fashion for all kinds of reasons. People are able to find some nice clothes that will make other people jealous. They can also find clothes that they like in order to put together their own style that they can present to others.
One of the men that are responsible for this innovative online fashion platform is Adam Goldenberg. Adam Goldenberg is one person who is more focused on the actual product than the marketing aspect of it. One thing he notices is that a lot of brands are focused on the selling of the product as opposed to the actual product. Adam Goldenberg makes sure that the products that they offer are liked by the customers. If the customers do not like the product, they are not going to pay for the product. This is not to say that marketing is not important.
Adam Goldenberg’s JustFab designs its own products. They don’t really buy from other brands. As a result, there are plenty of items that are for sell at a low price. They are also very unique and durable. Adam Goldenberg believes that a great website, a catchy ad campaign and fun social media channels are not going to sell a bad product in the long run. This is why they work on building the product first and then leaving the marketing of the product until later.
One thing that could be said for Adam Goldenberg and his company, JustFab is that it carries a lot of unique items. This gives people an opportunity to find something that makes them feel unique. The clothing choices that people have will help them stand out from the crowd. Adam Goldenberg is helpful in bringing forth a culture where everyone gets to be who they are. Source: http://www.bloomberg.com/research/stocks/private/person.asp?personId=1477272&privcapId=37181322